NATASA VOJNOVIC FOR VIKTOR & ROLF FALL 2011 BY PHILIP RICHES

20110630 Natasa Vojnovic for Viktor & Rolf Fall 2011 by Philip Riches

20110630 1 Natasa Vojnovic for Viktor & Rolf Fall 2011 by Philip Riches

20110630 2 Natasa Vojnovic for Viktor & Rolf Fall 2011 by Philip Riches



Directed by Philip Riches
Starring: Natasa Vojnovic
Editor:Rigel Kilston
Styling: Katie Shillingford
Sound Design: Diederik Idenburg
Hair: Alessandro Squarza
Make-Up: Mauricio Massari

A short piece by fashion photographer Philip Riches for the Amsterdam based fashion duo Victor and Rolf. Supermodel Natasa Vojnovic’s performance is exceptional in this very simple but somehow obscure piece.

Directed by a photographer exploring the means of film, starring a supermodel, financed by a well-known brand and following solely one idea, this film can be seen as a fashion film by definition. Apart from executing all these aspects successfully, Riches’ piece shows a new form of branding in a fashion film by letting Natasa constantly repeat the brand’s name.